Google Wealthy Snippets - SEARCH ENGINE MARKETING Dependent Data (microdata) for OpenCart

About

OpenCart is an excellent free, open supply PHP cart instrument.
Sadly it’s rather thin with regards to new WEBSITE POSITIONING tactics.
This add-on will remedy the dearth of structured knowledge (microdata) and will make it easier to to show rich snippets on your links to products within the Goggle’s (and different search engines like google) effects.

Please observe the reality that using this module does not robotically imply links on your products will display rich snippets straight away. Google takes its time to show this and the creation of wealthy snippets for your web page’s merchandise is dependent upon extra elements (corresponding to domain authority, time due to the fact your website is technically ready for wealthy snippets, and so forth.).

Deploy is simple and the script comes with full instructions.
there is no use to modify any core files. The script is a vQmod XML.

What the script does

Google Rich Snippets – SEARCH ENGINE MARKETING Based Microdata adds small pieces of coded knowledge to your product pages.
this sort of data is known as established knowledge (or microdata) and it helps build snippets for your merchandise in search effects and construct higher contextual search effects.
that is very effective for WEB OPTIMIZATION itself and for click thru rates.

for those who would love to peer an instance of the effectiveness for a small ecommerce site take a glance at the picture that I shared right here: https://www.dropbox.com/s/9uk9wic110bflvu/Reveal%20Shot%202015-04-08%20at%2020.34.16.png?dl=ZERO
(you don’t need a dropbox account, just shut the message that invitations you to create one)
For that web site I put in this exact add-on on the starting of September. you'll be able to see how the site visitors is going up.

Instance of snippets:

• Breadcrumbs information (construction)
• Picture
• Worth
• Stock level
• Critiques (aggregated)

... all immediately within the seek engine result.

the next info is handed to search engines like google:

Schema.org/Product class:

• Brand
• Manufacturer
• Product identify
• Product symbol (thumb)
• Product description (automatically shortened)
• Product fashion
• Aggregated rating (worst ranking, absolute best ranking, collection of opinions)
• Value (and foreign money in ISO code)
• Unique worth (if unique)
• Supplier (what is defined as shop proprietor)
• Condition (set manually to “new”)
• Availability (stock)

RDFA Information (XMLNS class):

• Breadcrumb data (where the product is within the construction of your website online)

find out how to install

Earlier Than putting in, be sure you've got vqmod put in.
It’s easy to put in and is needed for just about all OpenCart plugins.
in the event you don’t already have it, it could possibly be downloaded right here: https://code.google.com/p/vqmod/

1. Unzip the supplied zip file record in your pc
2. Use your FTP shopper to replicate the xml record inside the preliminary zip (that you just unzipped at point for your vqmod/xml/ listing

The script will get started running instantly after certainly one of the product pages is accessed with the browser.

because it does not wish to do advanced searches (like other plugins at the comparable subject) it should paintings with such a lot issues. It mainly simply adds data, doesn’t eliminate or exchange anything and doesn’t contact your core recordsdata.
Tested on Open Cart 1.5.6.4 with Default and Sellya theme.

To Check the script’s functionality:

1. visit this page (it’s Google’s own trying out tool):
   https://developers.google.com/established-knowledge/trying out-instrument/
2. click on “Fetch URL”
3. Input the URL of one among your product pages (no longer the shop ULR, now not a category or subcategory URL)
4. Click “Fetch & Validate”
5. If it is operating within the right pane you must see no less than 3 categories:
   a. Product (1) – all excellent (with green)
   b. Breadcrumb (a bunch showing the link intensity with regards to the construction of your web page) – all excellent (with inexperienced)
   c. Customized Seek Result Filters
   If it is not working you're going to best see element c. – Customized Search Outcome Filters
   Be Aware: in case you haven't any critiques for the product you examined with it's normal to look an errors in the evaluate section. It most effective signifies that it will get started pushing review structured data while you get your first evaluation for that specific product

Troubleshooting

If the script doesn’t seem to be running accurately, please take a look at the next steps:

1. be sure you’re the use of OpenCart model 1.5.6.x
2. Check /vqmod/logs/xxxx.log (where the xxxx is the current day of the week). Incessantly useful mistakes messages can appear right here.
3. ensure that vqmod is properly put in, that /vqmod/logs, /vqmod/vqcache, and /vqmod/mods.cache have 777 international-writable permissions. Moreover load http://www.yoursite.com/vqmod/set up in a browser to make sure that it’s properly put in.
4. Take A Look At clearing the vqmod cache by means of deleting all information in /vqmod/vqcache. Additionally transparent your browser cache prior to reloading.
5. From Time To Time, poorly written modules can conflict with Google Wealthy Snippets – WEBSITE POSITIONING Structured Microdata.
   to see if this is the case, create a folder /vqmod/xml/disabled and transfer ALL of the XML files into it with the exception of the equipped xml document and vqmod_opencart.xml.
   If Google Wealthy Snippets – WEBSITE POSITIONING Structured Microdata starts operating, you can transfer each and every of the XML recordsdata back one by means of one until you find the module causing the struggle.
   you can then disable only this module.

Make Stronger

Because Of the low price of the script (of which the author handiest receives a part), in-depth give a boost to is not always to be had, but when you've any questions, ideas or bug stories, you'll message me the use of envato’s messaging machine.
For malicious program studies, please come with the related log record from /vqmod/logs

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